The Ad Council

Several of the ads that I saw written about in those articles I was able to recognize myself, which just goes to show how effective they were while they were in circulation and even after. I personally believe that the effectiveness of these ads comes from the ideology of “I’ll only believe what I see”, and these ads from the Ad Council do just that. I could be told “don’t play with matches”, or I could watch a house burn down and then have a talking bear tell me “don’t play with matches.” I think the more effective approach is obvious. I remember there being one ad from the Ad Council that almost made me cry. To make a long story short, a man drives under the influence, swerves, hits a curb and then drives through somebody’s fence. On the other side of the fence is a little kid playing soccer, and the car hits him. His father runs out, and is crying over his dead son’s body while the man driving the car just stands there and watches. Yeah, it’s really tough to watch. I’ve never seen an ad that was so effective in my whole life, which is pretty amazing considering we see so many commercials everyday. What I was very impressed with was the I Am America campaign. I remember those after the 9-11 attacks, and I am thoroughly amazed at how those ads were put together in a matter of ten days. It just goes to show how attached we are to the media and how attached we are to visual stimulation. Tell us not to drink and drive, and we forget in a few minutes, but SHOW us not to drink and drive, and we will never forget what the ad is trying to tell us.

Social Citizens

I’ll be honest, I haven’t really “read” most of the articles that have been assigned this semester; but this one made me stop and think. I read the whole thing! I’m so used to, like so many other people my age, of being “observed” and “concluded about”. Most of these observations have always been more or less attacks on my generation; they’re attacks about how we are brainwashed by social networking. But I was pleasantly surprised to see just straight observations about myself that I definitely agreed with. The biggest one I noticed is how activism and causes and volunteering are such a huge part of our lives. I needed to do hours of community service for Boy Scouts, church, National Honors Society and several other organizations that I was a part of. In fact, as I read the article, a Habitat for Humanity commercial aired on the TV, and Kermit the Frog told me that “volunteering was great”. If I volunteered, I would receive a day pass to Walt Disney World. Causes have, in a way, become more and more business-like over the years. Yes, they are still non-profit, but they still advertise and merchandise just as much as for-profit companies. I think the reason for the huge growth in social awareness and causes is that my generation is constantly reminded of our negative impacts on the Earth with consumerism and carbon footprints. I can sort of see us validating our consumerism because we feel that we give back. For example, you want a really expensive pair of jeans, but you feel less guilty about buying it because your purchase is donating money to a cause such as breast cancer research. We recycle and consider ourselves environmentalists, but in reality, are we really environmentalists. So maybe we recycle, but then maybe we climb into a gas-guzzling SUV and drive to work.

Student Activism

“Activism” as Spanier calls it, has definitely declined over the past 40 years on college campuses, but I see his argument as nothing short of nostalgic. He has the attitude in this article that so many people have, the attitude that their college was at its best when they were there. What surprised me the most is that Spanier failed to take the times into account. The world has changed significantly between 1972 and 2008 (when this article was written). Forty years ago, the fear of Communism was at a high, and most importantly, the Vietnam War was going on. Vietnam was the reason why there was so much activism on campuses. With the draft, there were so many kids between the ages of 18 and 22 over there fighting, and those that were lucky enough to stay home and go to college had their brothers, their cousins, and their best friends over in Southeast Asia fighting an extremely bloody war. Everybody, no matter who they were, was affected. This is quite different than today. Yes, there is a general negative feeling about the wars in Iraq and in Afghanistan, but the difference is that there is no draft. When people go over there to fight, it is their own will and desire to fight for their country, so not as many people are greatly affected by it. You will also see that most protesting the war have somebody close to them over there fighting. Spanier, at the end of his article, made my argument for me in a sense when he said student volunteer rates have been steadily increasing. In terms of “activism”, which is more active? Standing on a podium and demanding change, or building a house with Habitat for Humanity and sending aid to the victims of Hurricane Katrina?

Through the Eyes of an Artist

Last Friday, I attended the Gen Ed Conference. The session I attended was called Through the Eyes of an Artist. The presentations were all analyzing different works of art, and why the artists created them. The first piece was entitled Peacocks and Peonies. They are two stained glass windows constructed by John La Farge at the peak of the American Industrial Revolution. The windows (which have a Japanese style to them) depict a peaceful and serene forest landscape. The windows themselves were extremely expensive, and the owner would put them up in their mansion as to “block out” the smoggy, polluted environment that the US had become on the outside. The second painting was Circe by Kauffman. Circe tells the story of when Ulysses (or Odysseus as he is know by the Greeks). Although in history, Circe is seen as a weak, deceptive woman that Ulysses triumphs over, Kauffman tries to show how Circe could’ve been the stronger and more dominant force in that meeting. One interesting theory behind the painting is that Kauffman was trying to use Circe to depict herself in the art world in the 18th century. The final presentation was on Delacroix and French the Romanticism. French Romanticism, as I have seen it, is a very liberal type of art, and common motifs of it are rebellion and freedom. For example, Liberty Leading the People is a very famous romantic painting in the Louvre. The particular painting that was used in the presentation (although the title slips my mind) depicted people on a raft, having to resort to cannibalism to survive. There were many different viewpoints on the painting. One, being that as you move up and to the right in the painting, the subjects become closer to God; another suggesting that since the “hero” of the painting was black and faceless, that everyone is equal once they’ve fallen to that level. I learned more than I thought I would at the conference, and actually enjoyed myself a bit.

The Palestinian Bias

Losing one’s identity can be one of the most detrimental things to happen to a human being. This is exactly what is happening to Palestinians. Palestinians are from Palestine, but there is one problem. Palestine doesn’t exist. Now, the world is making these people out to be villains, extremists, and terrorists. Historical bias is now being used as a ploy by governments to instill a view on a people who have minimal resources to defend themselves. What makes Palestinians’ situations so difficult is that they are fighting with Israel, a nation created in 1948. It is a nation created for a race of people that three years before its creation, had almost been driven to extinction. It would be easy to conclude that because of the state of its own people, and its age, Israel should be one of the most non threatening countries in the world. However, its presence greatly disturbed Palestinians, and the endless feud that we still see today began. Western countries seem to be sided with the Israelis, maybe because of its vulnerability, or because they are remembering what had just happened to these people in the Holocaust less than a century ago, but it is obvious that Palestinians are labeled as the bad guys, and are constantly exploited. I am not saying that either side is right. Both Palestinians and Israelis alike are at some fault for the war raging in Gaza and on the West Bank, but Palestinians are at an unfair disadvantage. They have no country of their own, their people are scattered everywhere and are being exiled from almost every country they flee to. The West also seems to be bending history so that Palestinians are viewed as the wrongdoers. The United States, although trying to settle the issue, still sends a lot of aid to Israel.

A Recent Discovery

I made a discovery about five minutes ago. I was just sitting in GWTRC minding my own business when Professor Martin says, "A lot of you haven't been making your blog posts the 300 word minimum." Well, my blog posts are not even close to 300 words, so I figured that I definitely had to do something about it. Right now, I am very tired, but in the near future I will probably deal with it by revising all of my blog posts so that they meet the requirement. I believe this is an excellent idea because the blog is 50% of my grade. I have learned so much in such a short time. I've learned to pay attention to all directions, and when something may be important, I should make a more conscience effort to remember it, or at least write it down. There are some things that others can learn too. They can learn that following directions is important. If they've fallen off of the "follow directions" train, then I welcome them to climb right back on so they can learn more and recieve better grades.